Wholesalers of Italian Women's Trousers: Elegant Brands and Styles

Step into the world of fashion with NIV, an iconic family business in women’s ready-to-wear, founded in 1966 by the KUPERMAN family in Lyon. Still based at its historic location on Rue Pierre Corneille, right in the heart of Lyon’s wholesale district, NIV is now a key player in professional fashion. Since its acquisition in 2000 by the BAYSAL family, the company has modernized its image while expanding its range, becoming a benchmark in the women’s and unisex ready-to-wear market. With over 50 years of experience, NIV has built its success on a simple idea: offering trendy, varied, and accessible fashion tailored to retailers’ needs. With 1,000 m² of space across three stores in Décines (France), the brand offers a wide selection of clothing and accessories that combine elegance, modernity, and diversity. Whether you’re looking for flowy dresses, boho skirts, casual sweatshirts, stylish tops, on-trend bags, or must-have shoes, NIV meets all your customers’ needs. Each collection is carefully designed to reflect the latest market trends while maintaining consistent quality, making NIV a trusted partner for professionals in the sector. Integrated into our B2B platform with MicroStore technology, NIV streamlines your wholesale purchasing with an intuitive interface, secure transactions, and smooth inventory management. Customer service is personalized and responsive, ensuring an optimal buying experience, supported by fast delivery times and a flexible returns policy. With a turnover of 7 million euros in 2018, 15% of which from exports, NIV confirms its international positioning and its ability to satisfy a demanding clientele. By choosing NIV, you’re opting for a steady supply of on-trend products while enhancing your store’s added value. Trust NIV to boost your business and offer your customers an unmatched shopping experience.